A Very Social Holiday…
A few drinks, some cheezy lyrics and one snowy backdrop later — this is what happens when a few Big Fuelers get their hands on a DV camera right before the holidays. Even though only a few brave souls made it into the video, ALL...
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Big Fuel Creates ‘The American Quilt’ for Stetson

Big Fuel, a full-service marketing and communications agency with a focus on branded content and social media, has launched an innovative new website for The Stetson Hat Company. Millions of consumers know the Stetson brand for its signature western hats and dress hats along with...
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beUNSTOPPABLE… Big Fuel connects Opti-Free with music fans via Social Media
To promote Alcon’s Opti-Free Replenish Contact Lens Solution, Big Fuel worked with about 20 emerging artist to create branded experiences for OFR. Each band or artist created a video blog in which they shared with their fans an experience where they needed OFR while they...
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Nominate Big Fuel for Mashable’s Open Web Awards…
Mashable is proud to present the 3rd annual Open Web Awards online competition. The Open Web Awards is an international online voting competition that covers major innovations in web technology and achievements in Social Media. Big Fuel is in the running for in the Social...
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New & Coming Soon! Our New Original Series “Friending…”
A Big Fuel & DM2 original series invites you to ‘friend’ some of the most stimulating people in marketing today. In each episode, host Avi Savar (Founder & CEO of Big Fuel Communications) will add a new ‘Friend’ to his social network — experts who...
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Love U: First Date Do’s & Don’ts
Make your first date drama-free by following these simple dos and don’ts. Step 1: Watch this video. Step 2: Bring your Colgate Wisp. You’ll move to the head of the class with YourTango’s instructional series, Love U. Hosted by Tiffany Smith.
The latest video from our...
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Big Fuel listed as 1 of 10 hot creative agencies to watch…
iMedia Connection’s Michael Estrin posted an article today listing 10 “hot creative agencies to watch” — and what do you know, there was Big Fuel… Thanks for the props Michael!
Article Highlights:
- Many big agencies are making a play to go digital without being truly in the...
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Twitter Plans to Make Money
Wired’s Danny Dumas and Steven Leckart stop by Twitter headquarters to probe its new moneymaking brainchild. Is Twitter making a gadget?
Check out www.wired.com/reviews/wingman
The Future of Branded Content Conference

We are attending this year’s Custom Publishing Council’s conference, “The Future of Branded Content: Building Custom Media Programs Across Platforms.” The conference includes topics such as:
- How to leverage new distribution channels in the ever-changing media landscape and maximize them for clients
- How to identify and understand future...
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Big Fuel Names Holly Pavlika as Executive Creative Director
Award-winning Creative Visionary Joins Top Consumer Engagement Agency
NEW YORK, Feb. 9 /PRNewswire/ — Big Fuel, the consumer engagement agency, today announced that noted marketing industry guru Holly Pavlika has joined the company as its executive creative director. She’ll work closely with Big Fuel President Ian...
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Big Fuel Announces 2009 Predictions
Consumer Engagement Agency Ushers in a New Wave for Marketing; Caps Off a Stellar Year in 2008
NEW YORK – Jan. 15, 2009
Big Fuel, the consumer engagement agency, today announced its vision for 2009, predicting a decline in the use of destination Web sites, a boom...
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