Light reading: UI and web design

08/27 2010 by Tiana Rutledge | 2 comments

Staying on top of UI design is an important and time consuming task for web designers (extra super time consuming for geeky designers, like myself, whom are obsessed with grids and patterns). I recently picked up a copy of The Smashing Book which covers best practices...
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Facebook or Bust: Staff Thoughts

04/26 2010 by Monika Ratner | 2 comments

The new Facebook  is taking over the web, no the world! The new Facebook  is strangling competition throughout the web – watch out Google! The new Facebook  is invading your privacy! Sound like your Twitter  feed over the past week?

The “few pieces of new technology”,...
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Social Media: Timing is Everything

04/7 2010 by Jessica Giantonio | 1 comment

I spend a lot of time on social media. Pretty much every hour of my day is consumed by Facebook, Twitter and Foursquare. I talk about it, email about it, even have meetings about it.

But before you stage an intervention to get me to back...
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Social Inspiration: Fuel your creativity with Social Media

04/7 2010 by Tiana Rutledge | 0 comments

Social media sites are proving to be more and more useful for creative types on the hunt for inspiration. They provide a new and fast moving stream of ideas and put them right at your fingertips. Why shuffle through loads of irrelevant information when images...
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The Man v. Free Content: Not So Simple

04/5 2010 by Monika Ratner | 1 comment

Spotlight Presentation: A New Seat at the Table

03/18 2010 by Avi Savar | 0 comments

I had the good fortune of participating in Digiday:SOCIAL in Los Angeles.  It was a terrific event with some very relevant information… In addition to sitting on a few panels, I had the opportunity to speak for 20 minutes on the subject of Social Marketing —...
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Staring Down Brand Social Media Anxiety

02/12 2010 by Holly Pavlika | 2 comments

Budgets across many industries are being moved more traditional media to social media. And everywhere companies are scrambling to get on the marketing-to-women, and specifically Moms, bandwagon.

But for many brands, it’s a mere toe in the water as they analyze the cost benefit of doing...
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Friending for the Future

02/5 2010 by Monika Ratner | 2 comments

I was recently given my first Poken, a trendy little vampire. Haven’t heard of Poken? The über-cute business card, modernized to meet current social networking needs. My favorite new tool swaps contact information by simply touching the four-fingered sensor with another Poken. The tiny device...
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Engagement on Social Networks Top Priority for Marketers

02/1 2010 by Sam Zises | 0 comments

According to an article on eMarketer…”Earned media spending to see biggest increase”

Though not immune to the recession, digital marketing rode out the downturn, and marketers worldwide are bullish about the space’s prospects in 2010, according to research from the Society of Digital Agencies (SoDA).

The “2010...
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Two-thirds of marketers investing DM budget in social media

01/26 2010 by Avi Savar | 6 comments

Companies are increasingly shifting their direct marketing budgets to social media, according to a study released January 21 by marketing services firm Alterian. The survey found that two-thirds (66%) of marketers who took the survey will invest in social media marketing in the next year....
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5 Social Media Implications for Brands in 2010

01/5 2010 by Avi Savar | 1 comment

I recently came across an Adweek article by Sienna Farris with the following predictions for 2010 that I thought worth sharing.  This year certainly marks the coming of age in Social Media and no matter where it goes and what the future holds, one thing is...
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